Where can I see data for Google's Answer Boxes?
Answer boxes, also known as featured snippets, are now a common feature in search results as people are typing full questions instead of just keywords. For example, someone might ask “Where is the nearest coffee shop?” or “What year did Hanson release ‘Mmmbop’?” (1997) instead of just typing "coffee shop" or "Hanson."
Answer boxes can appear as give users a quick, direct response right in the search results, so you don’t have to click on a link to get a quick fact or solve a debate. For a more in-depth look at how these answer boxes work and what goes into them, check out our blog post, Google Answers Your Queries.
Answer Box SERP
Answer boxes appear at the top of Google's search results page as text, images, videos, lists, or tables. They can typically be seen in results from questions using: how, who, what, where, when, why and can. An example can be seen below for "how to tie a bow tie".
Answer Boxes in seoClarity
Dashboards
There are a number of widgets that include Answer Box data (including the widgets for each feature mentioned above): Rank Intelligence, Research Grid, and SERP features.
Rank Intelligence SERP Features
In SERP Features, select Answer Box in the Filter section on the left side of the page. Once selected the data table will populate with keywords that trigger a SERP that includes an answer box based on your managed keywords.
Research Grid allows you to see keywords that trigger Answer Box results based on keywords that domain or URL rank for in our Research Grid. Search for a domain or URL in the Research Grid and select the Answer Boxes checkbox via the SERP features filter. Learn More
By default, the domain you are in will populate and corresponding answer box opportunities will be displayed based on keywords that domain ranks for in our Research Grid. Learn More
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