Blended Rank measures your website’s true position on the Search Engine Results Page (SERP) by counting your domain's appearance within SERP features. While traditional web rank only counts "blue links," Blended Rank gives you credit for being inside high-visibility features like AI Overviews (AIOs) and Product Packs. This provides a more accurate representation of how your brand actually appears to a user.
The user experience on a SERP is defined by every visible element, and Blended Rank ensures your reporting reflects that reality.
True Visibility: You get credit for occupying prime real estate within high-visibility features.
Realistic Expectations: You may technically be "#4 organic," but if you appear within an AIO in the top position, your Blended Rank is actually #1.
Blended Rank factors in every element on the SERP. If you are featured within a SERP element, you receive credit for that rank position.
| Feature | True Rank | Blended Rank |
| AI Overview | #1 | #1 |
| Local Pack | #2 | #2 |
| Your Website | #3 | #1 |
In this example, because your site is featured inside the AI Overview, your website is considered to be ranking #1 for that keyword.
See Your Real Position: View your placement exactly as a user experiences it on the page.
Prioritize SEO Efforts: Focus your strategy on the keywords where you already have the highest true visibility.
Better Decision Making: Use this data to determine if you need to optimize for specific SERP features to improve your overall blended ranking.