Preparing for Search Generative Experience, Google's AI Chat Search Feature (Video)

Preparing for Search Generative Experience, Google's AI Chat Search Feature (Video)

As of May 2023 Google is testing in a limited beta something called Search Generative Experience, or SGE. SGE is an AI-chat generated response to a search query that comes up for many searches.

The recorded webinar below (17 minutes) covers:
  1. What SGE is
  2. What it looks like in the SERPs
  3. Possible impact on SEO
  4. How SEOs should prepare for SGE
For a text version of this information, see our blog post Navigating Google's Search Generative Experience: Your Preparation Guide.



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